Aeromar

Historic regional airline from Mexico: founded in 1987, flew ATR turboprops from Mexico City for about 35 years, closely tied to United – and grounded in February 2023 after heavy debts.

Also known as: Transportes Aeromar, S.A. de C.V. · Grupo Aeromar · VW

MexicoMexicoRegional airlinesIATA: VWICAO: TAO11 min read

VW

IATA code

TAO

ICAO code

1987–2023

Years in operation

ATR

House brand of the fleet

Key takeaways

  • Aeromar is a historic Mexican regional airline: founded in 1987, flight operations until February 15, 2023.
  • Codes: IATA VW, ICAO TAO, callsign “AEROMAR”.
  • The fleet was ATR-dominated: from the first ATR 42 in 1987 to ATR 42-600s and ATR 72-600s in the final years.
  • Close ties to United: codeshare since the Continental days, earning miles through MileagePlus – without alliance membership.
  • The end came through debt: Mexico City Airport set a payment deadline, and on February 15, 2023, Aeromar ceased operations.
Contents
  1. 1.Aeromar at a glance
  2. 2.Codes and callsign
  3. 3.History: from Toluca to the end in 2023
  4. 4.The fleet: ATR from start to finish
  5. 5.ATR 42 or ATR 72? How to sort old photos
  6. 6.How to recognize Aeromar
  7. 7.What became of the aircraft
  8. 8.Aeromar in the Mexican market
  9. 9.Common mix-ups
  10. 10.Conclusion

Profile

IATA codeVW
ICAO codeTAO
CallsignAEROMAR
HubsMEX, GDL
StatusHistoric – flight operations ceased for good on February 15, 2023
Legal nameTransportes Aeromar, S.A. de C.V. (Grupo Aeromar)
FoundedJanuary 29, 1987
First flightNovember 1987 from Toluca to Acapulco with an ATR 42
Headquarters and hubMexico City Airport (MEX), Terminal 2; second base in Guadalajara (GDL)
Business modelRegional airline with turboprops for domestic routes and a few destinations in the US
Fleet profileAlmost always ATR: ATR 42s of various series, from 2016 also ATR 42-600s and ATR 72-600s; 2010–2015 a few Bombardier CRJ200s as well
Key partnerUnited Airlines (formerly Continental) with codeshare and the MileagePlus frequent flyer program
Allianceno full membership
EndDebts in the billions (pesos), Mexico City Airport’s deadline expired on February 15, 2023

How to recognize the airline

Is that really Aeromar?

Check off everything that applies to the aircraft you’re looking at right now.

  • High-wing turboprop from ATR with a T-tail – Aeromar flew almost exclusively ATR 42s and ATR 72s
  • “Aeromar” titles on the fuselage
  • Mexican registrations with XA- on the tail, the first aircraft carried XA-PEP
  • Between 2010 and 2015 also small CRJ200 regional jets with rear-mounted engines
  • Flight number with VW, in the air traffic control flight plan TAO or “AEROMAR”
  • Typical photo location: Mexico City, where the ATRs taxied among the widebodies and A320s of the big airlines

If you went spotting in Mexico City in the 2000s or 2010s, you know the picture: Between jets from Aeroméxico, Interjet and Volaris, a small ATR with “Aeromar” titles taxis to the runway. For around 35 years, Aeromar was the turboprop airline of the Mexican capital. In February 2023 it was over – after a payment deadline from the airport and debts in the billions. This page summarizes what you need to know about the historic airline and how to sort old Aeromar photos cleanly.

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Aeromar at a glance

Aeromar was a Mexican regional airline based at Mexico City Airport. The company’s official name was Transportes Aeromar, S.A. de C.V., with Grupo Aeromar behind it. The airline was founded on January 29, 1987, and the first flight went from Toluca to Acapulco in November 1987 – with an ATR 42 that had been ferried from Toulouse to Mexico only a few days earlier.

As early as 1988, Aeromar moved its base from Toluca Airport to Mexico City Airport. The airline stayed there until the end, with offices and its own lounge in Terminal 2. Guadalajara served as a second hub.

The business model was classically regional. Aeromar mainly served cities that were too small or too little in demand for jets and brought passengers to the capital, where they could connect to the big airlines. In addition, there were at times routes to the US, mainly to Texas, and flights to Cuba.

VWIATA code in the flight number
TAOICAO code in the flight plan
XA-Registration prefix of the fleet

Codes and callsign

  • IATA code VW: appeared in the flight number, on departure boards, tickets and flight schedules.
  • ICAO code TAO: derived from “Transportes Aeromar,” this is how Aeromar appeared in the air traffic control flight plan.
  • Callsign AEROMAR: crews used it to identify themselves on the radio.

Because Aeromar offered many flights as codeshares with United, Aeromar routes also appeared in booking systems under United flight numbers. For assigning a photo, though, what always counts is who actually operated the flight – and you can tell that from the aircraft and the ICAO code, not from the marketing number.

Reading old data correctly

If you analyze historical flight data or old tracker screenshots, search for TAO instead of VW. How ADS-B data and callsigns relate is explained in the guide to flight tracking for spotters.

History: from Toluca to the end in 2023

The early years

Aeromar was an ATR airline from the start. The first aircraft, an ATR 42 with the registration XA-PEP, arrived at the end of October 1987 directly from the manufacturer in Toulouse. With the move to Mexico City in 1988, the small operation became a fixed part of the capital’s traffic. In the 1990s, the fleet grew with further ATR 42s, including the ATR 42-500 version with six-bladed propellers.

Partners instead of an alliance

Aeromar never joined an alliance. Instead, the airline relied on partners: In the early 1990s there were codeshares with Aeroméxico and Mexicana, and later Continental Airlines became the most important partner. From 2011, a codeshare ran on all routes from Mexico City. After Continental merged with United Airlines, the partnership passed to United, and passengers earned miles in the MileagePlus program. In the last years, agreements with Turkish Airlines, Emirates and Air Canada were added.

Jets as an episode

In 2010, Aeromar added Bombardier CRJ200 regional jets to its fleet. The three jets remained an episode: By early 2015 they were gone again, and the airline focused entirely on turboprops once more.

Renewal from 2016

In November 2016, Aeromar placed an order for eight new ATRs, plus options on six more. From the end of 2016, ATR 42-600s and the larger ATR 72-600 joined the fleet. The older ATR 42s of the first series disappeared by 2018.

Crisis and end

In 2018, talks about a stake by the Synergy Group, then owner of Avianca, fell through. From 2020, the pandemic hit the already indebted airline hard. The fleet shrank, the schedule got thinner and thinner, and according to Mexican media, the tax authority was already tapping its cash in 2022.

In early 2023, the situation came to a head. Mexico City Airport demanded payment of debts of more than 500 million pesos and set a deadline of February 15. An investor from Brazil who wanted to take over Aeromar did not get the deal. On February 15, 2023, Aeromar announced the final shutdown and cited financial problems and a lack of viable agreements for continued operations as the reason. Mexican media put total debts at several billion pesos, with more than 5 billion often cited; according to reports, around 600 employees were affected. The government rejected a bailout.

According to media reports, the last route led to Ixtepec in the state of Oaxaca; as an international destination, mainly McAllen in Texas had remained in the last years.

A typical pattern

Aeromar was not the first Mexican airline to fail over debts to airports and authorities. Mexicana (2010) and Interjet (2020) also ended after long financial problems. How such collapses played out in Europe is shown in the overview of major airline bankruptcies.

The fleet: ATR from start to finish

Hardly any airline stayed as loyal to one manufacturer as Aeromar did to the turboprop maker ATR. The following overview summarizes the fleet history; exact numbers differ slightly depending on the source.

Type Period at Aeromar Role Spotter note
ATR 42-300/320 from 1987 to 2018 Initial equipment and long the backbone of the fleet Four-bladed propellers, the first example carried XA-PEP
ATR 42-500 from the 1990s to the end More modern ATR 42 Six-bladed propellers
Bombardier CRJ200 2010–2015 Short foray into jet operations Two rear engines, T-tail
ATR 42-600 2016–2023 Renewal of the small class Next-generation glass cockpit, hard to tell from the -500 on the outside
ATR 72-600 2016–2023 The airline’s largest type Much longer fuselage, the most common type at the end

At the time of the shutdown, the fleet consisted of nine aircraft according to fleet overviews: two ATR 42-500s, two ATR 42-600s and five ATR 72-600s. In the last months, according to media reports, fewer and fewer aircraft were available to the airline anyway, and the schedule was correspondingly thinned out.

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ATR 42 or ATR 72? How to sort old photos

Older Aeromar pictures almost always show an ATR. The only question is which one. You tell the two sizes apart fastest by fuselage length, and the generation by propellers and details.

What points to the ATR 72-600

  • Much stretched fuselage with more windows between door and wing
  • Looks long and slender in proportion to the tail
  • At Aeromar only in service from 2016 – older photos never show it
  • Listed on trackers as AT76

What points to an ATR 42

  • Short, stubby fuselage
  • Four-bladed propellers on the early series, six-bladed from the -500
  • On all Aeromar photos before 2016
  • Listed on trackers as AT43, AT45 or AT46

To tell the ATR from its competitor the Dash 8, the guide Telling turboprops apart is worth a look. At Aeromar it’s simpler: There was no Dash 8 in the fleet.

How to recognize Aeromar

The most important feature is the aircraft type itself. If an old photo from Mexico City shows an ATR turboprop with “Aeromar” titles, the case is clear. For the livery, it’s worth checking the date of the shot: Over 35 years there are photos from very different eras, and what reliably connects them is mainly the titles and the type.

The second feature is the registration. Mexican commercial aircraft carry the prefix XA-, followed by three letters. The airline’s first aircraft was XA-PEP. With the registration you can assign old photos unambiguously to an aircraft and follow its later life. How the system works is explained in the article Understanding aircraft registrations.

Identify the type

ATR 42 or ATR 72? Fuselage length and propellers give the answer, and the time period narrows it down further.

Read the registration

XA- plus three letters – that makes the individual aircraft unambiguous.

Check the date

Photos with an ATR 72 date from 2016 onward, CRJ200s from the years 2010 to 2015.

Archive it cleanly

Note airline, type, registration and airport separately. That way the shot can still be identified years later.

What became of the aircraft

When an airline ends, its aircraft rarely disappear completely. ATR turboprops are in demand, and many aircraft were leased anyway. Lessors were also among Aeromar’s creditors. When a leased aircraft moves to a new operator after a collapse, it is usually re-registered. For you, that means: The old XA registration disappears, but the manufacturer’s serial number stays.

If you want to track down a former Aeromar ATR, it’s best to go by serial number. How to find out an aircraft’s age and history from its registration is covered in the guide Finding out an aircraft’s age. Sometimes former aircraft fly for a while in a mixed livery – remnants of the old design with a new registration. Such transitional pictures are popular with collectors.

Good chances of Aeromar traces if …

  • you search old photo archives from Mexico City, Guadalajara or Texas
  • you know the serial number of a former Aeromar ATR

Check carefully if …

  • an ATR in Mexico is flying without recognizable airline livery
  • a photo has no date and you can’t determine the generation with certainty

No more Aeromar sightings if …

  • you’re waiting for a flight with a VW flight number or TAO callsign – there have been none since February 2023

Aeromar in the Mexican market

For decades, Aeromar was a fixture of Mexican regional traffic, but never the only one. In the capital’s traffic, the airline competed mainly with Aeroméxico Connect, Aeroméxico’s regional subsidiary, which flies Embraer jets. Where Aeromar relied on turboprops for short runways and thin demand, today mainly jets and the low-cost airlines serve many of the former destinations.

Looking at other regions shows how typical the model was: In South America and the Caribbean, too, there were regional airlines with ATR fleets struggling with thin margins, such as the eastern Caribbean’s LIAT. If you like photographing turboprops, you’ll find similar subjects at smaller airports in Europe – tips are in the article Spotting at small regional airports.

Common mix-ups

  • Confusing Aeromar with Aeroméxico – the names sound similar, but Aeroméxico is the big network airline with jets, while Aeromar was the turboprop airline.
  • Taking Aeromar for a Star Alliance member – despite the codeshare with United, Aeromar belonged to no alliance.
  • Equating a United flight number with a United aircraft – many codeshare flights were operated by Aeromar ATRs.
  • Logging every ATR 42 the same way – decades lie between the early series, the -500 and the -600.
  • Assuming an ATR 72 in a photo from before 2016 – the longer ATR came to Aeromar only with the fleet renewal.
  • Searching for former Aeromar aircraft by the old registration – after the change of operator, the serial number helps.

Archive photos and rights

Many Aeromar pictures circulate today in forums and databases. Only use other people’s photos with permission, and for your own archive pictures, give the date and place – that way they stay valuable for other spotters.

Your turboprop collection

Post your sightings with type, registration, airline and spot, collect ATR 42s and ATR 72s in your hangar and swap notes with the community about rare airlines. Planetrack is launching soon – join the waitlist and get early access.

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Conclusion

For 35 years, Aeromar was Mexico’s turboprop airline: started in 1987 with a single ATR 42, at the end flying the latest-generation ATR 72-600s. The close ties to United, the loyal ATR fleet and the abrupt end in February 2023 make it an exciting archive topic. If you note old photos cleanly with type, XA registration and date, you preserve a piece of Mexican aviation history.

Quick summary

Aeromar (IATA VW, ICAO TAO) was a historic Mexican regional airline based in Mexico City with an almost pure ATR fleet. On February 15, 2023, it ceased flight operations after heavy debts.

Summary

  • Aeromar started in 1987 with an ATR 42 from Toluca and moved its base to Mexico City Airport as early as 1988.
  • For more than three decades, the airline connected mid-sized Mexican cities with the capital using turboprops and at times flew to the US and Cuba.
  • From 2016, Aeromar modernized its fleet with ATR 42-600s and ATR 72-600s, but the pandemic and heavy debts never let the airline settle down again.
  • For spotters, Aeromar is now an archive topic: old photos, XA registrations and the question of where the ATRs keep flying after 2023.

Frequently asked questions

What were Aeromar’s IATA and ICAO codes?

Aeromar flew with the IATA code VW and the ICAO code TAO, derived from the company name Transportes Aeromar. On the radio, crews identified themselves as “AEROMAR.” Since February 2023, you only find these codes in old flight schedules, logbooks and photo captions.

When did Aeromar cease flight operations?

On February 15, 2023. On that day, a payment deadline set by Mexico City Airport expired; according to consistent reports, Aeromar owed the airport more than 500 million pesos. The airline announced the final shutdown through its social channels and cited financial problems and a lack of viable agreements for continued operations as the reason.

Which aircraft did Aeromar fly?

Almost exclusively turboprops from ATR. It began in 1987 with an ATR 42, and later further ATR 42 series up to the ATR 42-500 were added. From 2016, Aeromar took on new ATR 42-600s and ATR 72-600s. One exception was three Bombardier CRJ200s that were in the fleet between 2010 and 2015. At the end, according to fleet overviews, the fleet consisted of nine ATRs.

Was Aeromar part of Star Alliance?

No, Aeromar was not a member of any alliance. The airline did work closely with United Airlines, previously with Continental. There was a codeshare, and passengers could earn miles in the MileagePlus program. In addition there were partnerships with other airlines, such as Turkish Airlines and Air Canada.

Where was Aeromar based?

Aeromar started in 1987 at Toluca Airport west of Mexico City. In 1988, operations moved to Mexico City Airport, where the airline was based in Terminal 2 until the end. Guadalajara served as a second hub.

Why did Aeromar go bankrupt?

The airline was already in debt before the pandemic, and from 2020 business also collapsed. Mexican media put the liabilities at several billion pesos, with more than 5 billion often cited, owed among others to the airport, the fuel supplier, the tax authority, social security, lessors and employees. An investor from Brazil was in talks, but the purchase did not materialize, and the government rejected a bailout.

Can I still spot Aeromar today?

No, Aeromar has not flown since February 2023. What remains are photos from more than 35 years and the former aircraft. You can trace the ATRs’ paths after 2023 through their serial numbers, because the registration usually changes when an aircraft moves to a new operator.

Keep an eye on Aeromar

Watch the airline or individual registrations and get notified on approach or landing – and post your sighting with type, registration and spot. Planetrack is launching soon – join the waitlist and get early access.

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The airline database is built from our own observations, community sightings and publicly available sources. Fleets, routes and owners change all the time – confirmed details are in the profile, and anything subject to change is marked as such.

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